When people buy insurance the "simple way" (from TV advertising), using robo advice or simply hoping their super funds provides what they want, they can make critical mistakes in the purchasing process. Firstly they need to know exactly what the products are and what they need to do in the case of a claim.
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In todays disrupted, ever changing environment for the sale of advice profession, why not put some stability into your business by evaluation and explaining what you do, how you do it and how it will HELP people?
Prospects generally don’t say I want to buy what you have suggested, do they? It would be nice if they did. But what if you learned to understand the buying signals they give out that mean the same? Learn to identify the following as sales signals.
Salespeople whose emails are read and understood have an enormous advantage over competitors. With the possible exception of the telephone, no other invention has so greatly changed the way we can communicate with their customers as electronic mail. How can you leverage your influence when it comes to writing effective email messages?
It’s easy to get lost in the corporate haze and maze when trying to make a sale. Every company has its own hierarchy. Knowing how to recognise who’s a good connection and who’s just wasting your time will put you on the path to the inner circle. Sometimes it is not necessarily the top dog that makes the decision. It is necessary to discover who influences the decision to buy though.